by slappy » Thu Oct 23, 2008 08:43 pm
There is currently an AllState Commercial running in my area that takes place in a courtroom with a young man (maybe 17) being sued by another for an accident he caused. The ending states that the young man owes $100K. The other lawyer says they are going to start the process immediately to recoup the amoung and the boys lawyer says he doesn't have enough insurance. The other lawyer says they will get it from savings, college fund or any other assets. The boys parents ask if they can do that and the boys lawyer says they can.
I don't sell AllState but I love this commercial because it shows the ramifications of not carrying enough coverage. I actually think it is kind of surprising coming from AllState (no offense to those agents out there that carry AllState) but the agents in my area that we sell against have no problem pushing state minimum to get business instead of taking the customers best interest into consideration. My main point is that this is a great commercial and we should see more of them around.
Have you seen anything or done anything with this same thought in mind?
I don't sell AllState but I love this commercial because it shows the ramifications of not carrying enough coverage. I actually think it is kind of surprising coming from AllState (no offense to those agents out there that carry AllState) but the agents in my area that we sell against have no problem pushing state minimum to get business instead of taking the customers best interest into consideration. My main point is that this is a great commercial and we should see more of them around.
Have you seen anything or done anything with this same thought in mind?
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