The Telemarketing Sales Rule

by GarySpicuzza » Tue Aug 17, 2010 01:31 pm

See THIS LINKY.

Calls that are Part of a Transaction Involving a Face-to-Face Sales Presentation

The Telemarketing Sales Rule (TSR) generally DOES NOT cover telephone transactions where the sale of goods or services is not completed until after a face-to-face presentation by the seller and the consumer is not required to pay or authorize payment until then.

This exemption is for transactions that begin with a face-to-face sales presentation and are completed with a telephone call, AS WELL AS THOSE THAT BEGIN WITH A TELEPHONE CALL AND ARE COMPLETED WITH A FACE-TO-FACE SALES PRESENTATION.

The key to the face-to-face exemption is the direct and personal contact between the buyer and seller. The goal of the Rule is to protect consumers against deceptive or abusive practices that can arise when a consumer has NO DIRECT CONTACT WITH AN INVISIBLE AND ANONYMOUS SELLER other than the telephone sales call.

A face-to-face meeting provides the consumer with more information about - AND DIRECT CONTACT WITH - the seller, and helps limit potential problems the Rule is designed to remedy.

Total Comments: 3

Posted: Wed Aug 18, 2010 03:46 am Post Subject:

Did someone recently get into a fight with someone about telemarketing insurance products?

Posted: Wed Aug 18, 2010 10:33 am Post Subject:

I'm sure when it comes to outsourcing leads, the seller will mandate that the tele-marketer does everything and the rep who goes face-to-face just needs to get their offer signed by the customer. Earlier, recorded sales summaries used to get accepted as per the laws. I guess with more DNC requests pouring in it needed a serious consideration.

Posted: Sat Sep 11, 2010 10:02 am Post Subject:

The goal of the Rule is to protect consumers against deceptive or abusive practices that can arise when a consumer has NO DIRECT CONTACT WITH AN INVISIBLE AND ANONYMOUS SELLER other than the telephone sales call.


I guess our consumers are even protected for sales calls that mandate the TSRs to apply an IVR. I don't see any opportunity for deceptive or abusive practices with such calls.

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