buying leads

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PostPosted: Sun Jul 27, 2008 11:27 pm   Post subject: buying leads  

What are the best leads to purchase?exclusives or shared
murph
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PostPosted: Mon Jul 28, 2008 5:51 am   Post subject:   

What type of insurance do you sell? Are you a new agent or experienced?
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PostPosted: Mon Jul 28, 2008 10:36 am   Post subject:   

I guess the OP operates in the line of life or health insurance, because, link buying is effective when you're expecting good return from the sale. Life and health plans, normally, earn more return than the P&C policies.
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PostPosted: Mon Jul 28, 2008 10:54 am   Post subject:   

Quote:
What are the best leads to purchase?exclusives or shared


Murph, you can't buy absolutely exclusive leads as all the leads sold by an online lead generation company get divided between 2 to 3 agents on an average. Also there is no guarantee that the lead hasn't submitted his/her name in any other lead generating sites.

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LosAlamos-veteran
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PostPosted: Mon Jul 28, 2008 8:07 pm   Post subject:   

Exclusive if you can get them. You can buy exclusive from internet lead sources, exclusive to that source, but like stated above, they may have submitted info at more than one site.
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PostPosted: Tue Jul 29, 2008 7:16 pm   Post subject:   

buying leads online has not proven to be successful for me and many others throughout this forum and other forums that i read. none are absolutely exclusive and many are not truly qualified leads, meaning many are not good leads. i would look to other methods of obtaining leads.
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PostPosted: Wed Jul 30, 2008 10:07 am   Post subject:   

Quote:
none are absolutely exclusive and many are not truly qualified leads, meaning many are not good leads


You have echoed the mood of some of my agent friends. They too keep complaining that they don't always strike luck with the online leads. The main problem remains is that you can't actually do a quality checking with these leads. Hence, the probability of getting junk leads is very high.
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PostPosted: Wed Jul 30, 2008 4:31 pm   Post subject:   

that's it jeorge. and junk leads is a waste of time.
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PostPosted: Sun Aug 10, 2008 2:43 am   Post subject:   

I did buy a few exclusives but other people were calling them. the lead company told me that the people probably filled ot online forms for other lead companies. Any advise?
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PostPosted: Sun Aug 10, 2008 11:47 am   Post subject:   

I generate my own leads. I own the websites, I do the programming and the SEO. My point is that I know that no one is reselling my leads. However, a good percentage of my prospects will have quotes from other brokers.

There is no such thing as an exclusive lead, when prospective clients can get quotes from other sources in a few clicks. The best you can do is contact them quickly and try to keep them from requesting quotes from other sources after they speak with you.

Speed is important. You have to try to reach them and get quotes to them right away. You also have to do something to make them feel confident that you are the right person to do business with. Calling your prospects ASAP, but not doing a good job as a sales person won't result in a lot of sales.

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PostPosted: Sun Aug 10, 2008 4:56 pm   Post subject:   

Thanks, Alston
I think that I will start buying cheaper leads in bulk until I get my phone sales skills down. I am also calling up restauraunts I used to service in my previous business. I had a good relationship with them but got tired of hauling in dishwashers and cleaning supplies, it was killing my back. This is a lot easier for me physically, but I understand why you have the phone in your picture. Very Happy
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PostPosted: Fri Aug 15, 2008 1:01 am   Post subject: i cant believe it  

you buy leads? ive run my own agency for over 5 years... never have cold called...you want to make it in this industry...email me...#1 in the insurance/securities business.....
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PostPosted: Fri Aug 15, 2008 1:17 pm   Post subject:   

Based on last month's analysis of our agency's sales roughly half our our new clients visited our website for the first over a month before they purchased.

Many of them visited our site for the first time over a year ago. Keep in touch with your clients by email, phone and snail mail. Not everyone buys right away.

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PostPosted: Sun Aug 17, 2008 11:04 am   Post subject:   

I've been reading Alston's posts for a long time. He's right about the time frame. Insurance is a get rich slow business. You need to build up several hundred contacts that know who you are and market them consistently (could be friends, could be cold calls that aren't ready to buy, could be internet leads you speak with).

I do cold calling and get leads (a few) from my own website.

I'm going to start buying leads in another week for the first time since getting into insurance. I'm buying them from a lead company that calls affiliate leads, gets them on the phone, asks if they are interested in talking to an agent and then transfers them. You can listen to every call online and challenge it if needed. I'm thinking it's worth the fact that they are twice the price. We'll see.
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