Posted: Fri Aug 08, 2008 9:09 pm Post subject: Question on domain value
Hi, I work with a small marketing firm up here in Canada and we're considering purchasing the domain myinsurance.me from sedo.com
The trick is the price - it's going for about $7000 and in turn, we're trying to get opinions from people in the industry on the actual value of this domain. This would be for a canadian health insurance provider - they're looking to change their brand altogether and move towards a concept that's more familiar to a younger generation: Just like more and more people nowadays have places online for their email, their photos, their facebook profile, etc...
We feel that MyInsurance.me could work as a core branding message, but we figured it wouldn't hurt to get a few more opinions. What does everyone think. Good idea? Bad idea?
Thanks,
J
PS - I'm happy to have found this forum, it looks like something I'll be checking out regularly.
Jeff, I'm glad you found us too...I have zero idea as to value...(I'm not computer savy at all! )....but what would the 'perils' be? _________________ Have you been helped by a poster? Do you want to show your appreciation? YOU CAN !! Just simply click on the donate button and send them some coin!
I too am happy to have you amongst us, but in total dark how an insurance community can can help in deciding the value of a domain.
With my limited understanding about internet business I feel that the domain value depends upon the availability and demand for the domain name. Hence, you're trying to get hold of a very competitive domain name, you're likely to pay more for that.
Also, different domain providers charge differently. Hence, shopping around won't be a bad idea either.