What Kind of Followup Do you do for Leads??

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PostPosted: Thu Oct 02, 2008 2:19 pm   Post subject: What Kind of Followup Do you do for Leads??  

Hello All,



I'm new to this forum and have been reading through posts and getting some good ideas.



What I wanted to ask everybody is what kind of followup system do you currently have in place for leads. For instance, you give an auto quote...How do you leave it off with the person?



Up to this point our office hasn't really had a followup system...we've been giving quotes...basically telling the potential client to let us know if they would like to do the policy and then moving on to other stuff....If they call back, great...we proceed with the policy.



Our conversion rate for new leads is very low however and I think this is one of the reasons. I appreciate everyone's responses. Very HappyExclamation


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PostPosted: Thu Oct 02, 2008 2:57 pm   Post subject:   

I have my office always follow up with a phone call - usually 3 days after. Granted, some of quotes you end up giving you know there is no way they are going to take the policy - but we still call those too; you never know.



We write the potential clients initial response on the top of the quote. They keep it on their desk (to-do section) and then when they follow up in three days, they write the result of the call. If they say they went with someone else, then we put it in our "re-quote" file and try them again in five months. If they say they still haven't decided, we ask if they would mind if we checked back in a "week or so" (which gives us a lot of lee-way when we call). They usually don't mind.



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PostPosted: Thu Oct 02, 2008 4:57 pm   Post subject:   

We have a similar system however after we make 3 calls we have a computer system that creates xdates that we use to follow up.

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PostPosted: Fri Oct 03, 2008 3:18 am   Post subject:   

Series of five followups over a 25 day period.



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PostPosted: Fri Oct 03, 2008 7:06 pm   Post subject:   

YOu work at SF? I Can help. Whats your Alias?


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PostPosted: Sat Oct 04, 2008 4:54 pm   Post subject:   

Quote:
Series of five followups over a 25 day period.


I agree.



After the initial contact regardless of the product or service being offered five follow-ups should be made before you move on.



There is also a statistical and mathematically sound reason for this.



When you pick up the phone to call/contact anyone you only have a 1 in 5 chance of speaking with the person you are trying to contact. That being known then after your initial contact, it will, on average, require five more attempts to re-contact the person to finalize the proposal.



A word on moving on....



It is imperative for any agent to be successful in this business to move on, make a new contact, follow-up then move on.



Then make a new contact, follow-up then move on, make a new contact, follow-up then move on, make a new contact, etc.







Selling insurance is simple, but it's not easy.



post edited as per the forum norms


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PostPosted: Sat Oct 04, 2008 6:51 pm   Post subject:   

Hmmm.....I might be wrong but....I think I see a pattern.



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PostPosted: Fri Oct 10, 2008 4:50 pm   Post subject: Thanks for your responses.  

Hello...my sf alias is jtz6. Thanks for everyone who replied. Gave me something to think about. Scott

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PostPosted: Fri Oct 24, 2008 1:40 am   Post subject:   

Dont forget to make a new contact, follow-up then move on, make a new contact, follow-up then move on, make a new contact, etc.



Kinda of funny isn't it. We do the same things over and over and over. Still some people say this is a hard job?

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PostPosted: Wed Oct 07, 2009 3:32 am   Post subject: I would love to help you.  

Hello, I am looking up another insurance question and ran across this.

I see that you are suggesting thank you cards which is a HUGE success factor to many businesses. However most people to not have the time and the money to sit at their desk and make out thank yous all day.



I have an amazing follow up tool that helps to put my follow up system on auto pilot. It is a with a greeting card company that will print, stamp and mail greeting cards for me with my logo branding, photos and even photos of my clients (which I call refrigerator marketing, because you know they stick that on their fridge) and all for less than $1 a card. I would love to share it with you. Just respond back and I will get you the info. It has made a massive difference in my business to build relationships with clients so they want to hear from me because they never know whats coming next!

Natalie K

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PostPosted: Wed Oct 07, 2009 7:06 am   Post subject:   

Quote:
It has made a massive difference in my business to build relationships with clients so they want to hear from me because they never know whats coming next!


Well, it could certainly be a great way to win back your clients time and again. Do they keep on calling you regarding new products/services? Roddick
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PostPosted: Wed Oct 07, 2009 7:56 pm   Post subject:   

Yes. By constantly keeping top of mind with great cards they do call me. It may be card where I am speaking to Obama (photoshop) about what a great client they are. I always keep it fresh and with the company I can be in my clients mailbox for less than a $1 a card! Pretty fantastic when you consider what I use to spend on advertising.



Another side effect is my referral business has sky rocketed. People do business with people they know, like and trust. People also refer people they know, like and trust!



Unfortunately, many small businesses that fail, never learn and/or regularly practice the art of generating referrals from their many satisfied customers, friends and business or professional colleagues. While a simple task and an easy habit to form, many business owners and/or their sales team members seem fearful of asking the question even though they are quick to offer a recommendation of a new restaurant or a good movie to a friend or acquaintance. How much easier can it get?



An effective referral program could help you to SAVE your business, will certainly increase your business REVENUES and has been successfully proven to ENSURE greater profitability.



I can set up a free account to let you try it. Just let me know if you are interested. Natalie

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PostPosted: Fri Oct 09, 2009 11:50 am   Post subject:   

Yes, it's true that many businesses have failed to develop their referral network and cease to exist. If people are getting results they shouldn't feel skeptical about referring your name. But whenever it involves money, nobody wants to take a risk.


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PostPosted: Tue Oct 13, 2009 5:00 pm   Post subject: Tips for Using Online Insurance Leads  

In case any agents are looking for more information about working online insurance leads, my company created this guide - the information in it is relevant regardless of what company you use to buy leads.



Top 10 Tips for Using Online Insurance Leads Table of Contents:

allwebleads.com/resources.php?kw=tips



· Tip #1: The Early Bird Gets the Insurance Commission

allwebleads.com/tip1-the-early-bird-gets-the-insurance-commission.php? kw=tips



· Tip #2: Defining Success Through ROI

allwebleads.com/tip2-defining-success-through-roi.php?kw=tips



· Tip #3: Understanding the Consumer Experience

allwebleads.com/tip3-understanding-the-consumer-experience.php?kw=tips



· Tip #4: Test to Learn What Works for You

allwebleads.com/tip4-test-to-learn-what-works-for-you.php?kw=tips



· Tip #5: Taking It to the Next Level with Technology

allwebleads.com/tip5-taking-it-to-the-next-level-with-technology.php?k w=tips



· Tip #6: Perfecting Your Business Persona

allwebleads.com/tip6-perfecting-your-business-persona.php?kw=tips



· Tip #7: Taking Advantage of Missed Opportunities

allwebleads.com/tip7-taking-advantage-of-missed-opportunities.php?kw=t ips



· Tip #8: Persistence Pays - But Be Smart About It

allwebleads.com/tip8-persistence-pays-but-be-smart-about-it.php?kw=tip s



· Tip #9: Knowing When It's More Profitable to Stop

allwebleads.com/tip9-knowing-when-its-more-profitable-to-stop.php?kw=t ips



· Tip #10: Advanced Lesson: Buying Leads Like a Pro

allwebleads.com/tip10-advanced-lesson-buying-leads-like-a-pro.php?kw=t ips


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