by adbox » Mon Mar 02, 2009 03:12 pm
Hello,
Would anyone like to share what they look for when making a mailing list, and what costs/per/lead you guys are getting?
Would anyone like to share what they look for when making a mailing list, and what costs/per/lead you guys are getting?
Posted: Wed Mar 04, 2009 01:49 pm Post Subject:
Hi there...what I've come across till date assures me that for each metric emailing lists do outperform direct mailing.
For instance, if the direct mailing cost (inclusive of postage, lists and production) is $150000, then the cost of an emailing program would come to around $35,000. So you see how the cost comes down to a quarter of the direct mailing program.
Again when you'd count upon the responses, you could rest assured that out of 2000 direct mailing responses only 2% would be productive. On the contrary, if an emailing campaign experiences 3,500 clicks, you could be sure of a 23% conversion.
Ultimately, when your cost/per/lead would be $4,000 for a direct mailing campaign, it would only charge $45.00 cost/per/lead for an emailing-lists campaign.
So, now it's pretty much your cake!
Roddick
Posted: Wed Mar 04, 2009 02:41 pm Post Subject:
where do you buy email leads, our company gathers them through tactics, but can you snag them like a mailing list, and how much per 1,000?, and can you target demographics?
Posted: Wed Mar 04, 2009 10:32 pm Post Subject:
I can get list of 1000 people for 35 bucks by demographics. I also can mail 1000 direct mail for 335. I really do not know how to give any information here though seems a lot of stuff is edited.
Posted: Mon Mar 30, 2009 12:51 pm Post Subject: I want contact information both direct mailers.
Please call me 206-923-8714 it is a free call. Call me from 11:00AM Pacific Time. Thanks.
Posted: Mon Mar 30, 2009 02:03 pm Post Subject:
and rightfully so(things are edited). This is more of an information collection thread, than a who's selling thread.
But that's why we have signatures, so we can free flow up top, and still represent down low.
I'm still interested in purchasing email lists. Anyone know of respectable websites that do this?
Posted: Mon Mar 30, 2009 07:42 pm Post Subject:
Knowledge based marketing is one company I have used that I have been really satisfied with. I use their subsidiary, westernresources to do business because they are more specifically geared towards insurance sales lists.
Posted: Mon Mar 30, 2009 08:18 pm Post Subject:
I agree with westernresources. Good people and more than willing to help ya.
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