What is wrong with Internet Leads? - Your opinion requested

by Alston » Fri May 18, 2007 04:39 pm
Posts: 135
Joined: 15 May 2007

I've been selling Internet leads to companies like iLeads and NetQuote for a couple of years now. They of course resell the leads to brokers.

I'm just about ready to sell leads directly to brokers and would like to know the biggest complaints brokers have about Internet leads. I'm in a financial position that will allow me to start slow and focus on quality, so if I can figure out a way to generate better leads I will.

I'd also like to know what you like about the companies that you deal with.

I still personally sell about 200 individual health contracts a year, so I'm familiar with sales from the agent's perspective as well.

Your opinion will be appreciated.


Total Comments: 28

Posted: Wed May 28, 2008 01:33 pm Post Subject:

Are there any rules around here? Or can spammers just post anywhere they please?

There are rules here... :)

You can refer any spammers to me... ;)


Posted: Tue Jun 17, 2008 04:03 pm Post Subject:

I have one question for those who are selling insurance leads over the Internet. Is it really profitable? What is the conversion rate? How many people who visit the site are likely to get an insurance? Is it 1 over 100? or it is more than that?

Posted: Wed Jul 02, 2008 01:12 am Post Subject:

My biggest problem with them is the amount of agents they are sold to. I found they would sell the same lead to as many as 8 agents. If you are the 4th to the 8th agent to call one of these prospects they are already pretty annoyed. I also don't think they do a good job of explaining to the prospect that they are going to get contacted this way....my opinion.

Anyway if you are looking for a place to advertise this new company contact me maybe we can find a way to advertise for each other! Same industry but not competitive.

Posted: Fri Jul 18, 2008 06:34 am Post Subject:

I do not think there is any problem with internet leads.
As long as you are getting good retuns and commission, there should be no problem...

I personally prefer internet leads because in this case, you do not have to worry about dealing with them once they are converted.

You just sit back and collect your cash and commission checks...

Posted: Fri Jul 18, 2008 01:48 pm Post Subject:

Hi Tusharagg87,

When you say-

You just sit back and collect your cash and commission checks...

I don't think its cake-walk when somebody already has to say-

My biggest problem with them is the amount of agents they are sold to.

So, the root cause of your business getting restricted lies there!

Posted: Sun Jul 20, 2008 07:17 am Post Subject:

hi anonymous00, can you please elaborate your question?

I am totaly confused what do you want to say?

Posted: Wed Aug 06, 2008 01:54 pm Post Subject:

Your comments are very much appreciated. Your ideas will help me to improve my company.

It seems like the most common complaint is that the leads are resold too many times. That is one of the reasons that I started generating my own leads for my agency. After I got good at that I decided to sell leads to companies like NetQuote. Soon I will be selling the leads directly. They will be exclusive and will be the same quality of the leads that my son and I use to build our business.

Posted: Sun Aug 17, 2008 01:12 pm Post Subject:

In what states are you planning on generating the leads Alston?

Posted: Sun Sep 28, 2008 02:08 pm Post Subject: Leads from the Source with a Personal Touch

system edited-spam deleted

Posted: Sun Sep 28, 2008 03:31 pm Post Subject:

My experience with internet leads has been pathetic. Quotesauction (they just changed their name to Insuranceleads.com) sent a lot of leads that had a lot of information but none of the potential clients really wanted insurance quotes - they were responding to a "register for a free gift" type internet ad.

Prestige Management contacted me about leads. I did a Google and saw that they were listed many times in "rip-off" postings.

I have spoken with other agents, both my company and outside, and none have had much luck. One individual, who didn't want to tell me the company he used said he did pretty well, but he also paid upwards of $15.00 per lead - with a purchase minimum of 50 leads at a time.

I'm still looking though!

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